Software Gini

The fun way to choose software

Today, every software choice starts from scratch, even though hundreds of companies have faced similar problems. Softwaregini changes that by asking users the right questions and reusing those answers to train their algorithm.
I had the honor to redesign their initial product while redoing their visual brand identity.
Role
Brand Design
Team
1
Deliverables
CD, UI Assets, Product Design, Packaging
Industry
Lifestyle
Time
3 Months

The second try

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Gaining insights from what we have

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Redesign of existing platform

The initial platform

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Find inspiration

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Find inspiration

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Define the customer segment

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Analyse the competitors

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Branding Process

Get clarity on the value proposition

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Special thanks to:

Johannes Bock • David Mente

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